Facultad de Ciencias Económicas y Empresariales

Charron, Jean-Philippe

Profesor Contratado Doctor interino, Dpto. de Financiación e Investigación Comercial: UDI de Marketing

Office:

Módulo 15 - Despacho 305

Email:

jp.charron@uam.es

Phone:

(34) 91 497 66 70

Greetings!

I'm JP Charron, an Associate Professor of Marketing at the Universidad Autónoma de Madrid. My research focuses on digital consumption, international marketing strategies, and decision-making under uncertainty, areas in which I'm passionate about exploring new perspectives.

My research findings have been featured in prestigious journals such as Computers in Human Behavior and European Management Journal. Additionally, I've been fortunate to present my work at numerous international conferences, contributing to current discussions in marketing.

I have the pleasure of teaching both undergraduate and postgraduate courses in International Marketing, Marketing Analytics, and Research Methodology. It's a privilege to engage with students from institutions like Universidad Autónoma de Madrid, Universidad Carlos III de Madrid, and George Washington University.

Prior to academia, I spent nearly a decade in sales and marketing management at L’Oréal and Danone. These experiences have profoundly shaped my academic viewpoint, bridging theory with practical insights.

For more details about my academic and professional background, you can consult my ORCID profile [here] or view my resume [here].

Let's connect and explore the exciting world of marketing together!https://www.dropbox.com/scl/fi/zu02ksl06zvzkutd62wlr/JP-Charron-Academic-CV.pdf?rlkey=21isqwmx41l9q3rx5qi3eal7m&dl=1